Consulting, Marketing

The Four “Ps” of Business…

If you’ve spent any time in Corporate America, it’s pretty certain you’ve run across the Four Ps of marketing.  Simply put, they are product, price, promotion, and place.  Product refers to making sure that your product or service is the right one and one of the highest quality.  Price –  setting a price that makes the product or service as attractive as possible and keeps you profitable.  Promotion of course is communicating with your client’s or potential  ...

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